Showing posts with label Dheera. Show all posts
Showing posts with label Dheera. Show all posts
Why Allu Arjun is Promoting Happy 2 ?
The reason behind the promotion of Happy 2 by Allu Arjun is nothing but the friendship between Manchu Manoj and Allu. They are friends and hot heroes in Tollywood. Both are acting in Allu Arjun's Killadi together and in the film, they both had given equal importance. Although the film didn't run good business in Mollywood, the original version Vedam was a super hit in Tollywood.Also, later the film remade in Tamil as Vaanam with Chimbu as hero which was also a suucess.
The makers of Happy 2 may get good initial collections because of the popularity and star value of Allu Arjun. Every one will go to the film in mind that the film will have some good moments like Happy. It is interested to be note that Allu also promoted the latest Malayalam Movie Dheera The Warrior. Here too, the friendship between Ramcharan and Allu pays the key role. The last offering from Allu Arjun Badrinath didn't get the expected result. Even the star promoted the films from his language here.
No 'Magadheera' Mistake For 'Badrinath'
The time has come for the biggest ever project of Geetha Arts banner to take the litmus test. We are talking about ‘Badrinath’ and as it hits the screens on June 10th, enough precautions are being taken by the makers. Leading from the front is Allu Aravind and it is heard that he is not repeating the mistake he did for ‘Magadheera’.
Apparently, two years after ‘Magadheera’ release, the dubbed versions were released in Tamil and Malayalam. As a result the response has been lukewarm. If only it was released simultaneously, the hype would have been strong and the results would have been much higher.
But now, it is heard that ‘Badrinath’ is being released simultaneously in Tamil and Malayalam as well. As such, Allu Arjun has a strong following in Kerala so the trade pundits say it will have a positive impact on the collections due to parallel release. Now, all rests on how good the film will be.
Allu Arjun turned brand ambassador for Telugu Hero
Allu Arjun has acquired good fan following in Kerala with all the films of him being release there and registering hits. So Producers are encashing his craze in Malayalam. Ram Charan was unknown to Kerala Audience and to promote 'Magadheera' Malayalam version, Producer Allu Aravind used Allu Arjun photos on film posters. This business trick worked out and film is getting good response. Now Manchu Manoj's 'Bindass' film is being released as 'Happy-2' in Malayalam. As Manoj is unknown to Malayalam Audience, Film Producers are promoting film with Allu Arjun photo on posters. A statement "I am Hero in "Happy', Manoj Hero in 'Happy-2'. Film will be good, all of you see" also given alongwith Allu Arjun photos. It seems like Allu Arjun turned Brand ambassador to promote Telugu Heroes in Kerala.
Aravind promoting 'Magadheera' in Malayalam with Allu Arjun!
Stylish Star Allu Arjun has acquired great fan following in Kerala and all his film are doing well at Malayalam Box-Office. Recently Ramcharan's 'Magadheera' released as 'Dheera' in Kerala and Intelligent Allu Aravind published all Posters with the tag 'Allu Arjun Presents' along with his photo in the side. It is heard that with Allu Arjun being associated with the film, Distributors have requested for yet another 12 prints in just 3 days after its release. Film has scored tremendous hit in Malayalam too and Audience are enjoying the film.
Allu To Present 'Dheera'
The most popular non Malayalee film star in Kerala, All Arjun will present the dubbed movie 'Dheera' to Kerala theatres. The period drama which emerged as the biggest collecting film in Telugu, the movie's original title was 'Magadheera' and was produced by Allu's family production house Geetha Arts. The movie which featured Chiranjeevi's son Ram Charan Teja as as the hero propelled him into the status of super star. The movie with hit music by M M Keeravani, is directed by S S Rajamouli.
For all those who astonishes on what made a star project another debutante to superstardom, few few will also remember that Ram charan Teja happens to be Allu Arjun's cousin.Any way, Dheera will reach the theatres this May , released through Pallavi films.
Ram Charan uses Allu Arjun card!
People who keenly follow Tollywood news should know that Allu Arjun has a great fan base in Kerala. Mallu’s like Allu arjun so much that media there renamed him as ‘Mallu’ Arjun. No wonder that all of Allu arjun's movies are being dubbed into Malayalam as a tradition.
Now, it is Ram charan's turn to enter Malluwood. His mighty hit Magadheera is being dubbed into Malayalam as Dheera. However, as Allu arjun is a bigger name in Malayalam film industry compared to Chiranjeevi and Charan, they have cleverly added Allu arjun name to the film.
Allu arjun is the presenter of Dheera and the posters of Dheera carry his pic to grab the attention of Mallus. Let’s see if this ploy works out and Ram charan makes himself a brand in Mallu land.
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